Showing posts with label new technology. Show all posts
Showing posts with label new technology. Show all posts

Tuesday, September 15, 2015

The Green Screen: Just fix it in post (but really)

Not to sound like an old person, but technology absolutely amazes me these days. I was just recently shown the new Snapchat update, which includes new features like being able to put crazy animated features on your picture that track and move with your face on the screen. If you really take the time to think about it, that's pretty freakin' cool. How long would someone have worked to create that effect on a moving picture only fifteen years ago?

Almost every major production involves green screen, or chroma key, in some capacity. Whether it is creating a fantasy land, or making a slight change to the background, green screen technology gives filmmakers the power to manipulate the onscreen world in more ways than one. So, how did we get here?


The first use of a green screen, or at least the idea behind it, came from Georges Méliès. Ol' Georges didn't use a green screen, or any screen at all for that matter. He used a 'matte shot' by actually painting (matting) parts of the frame black, which would stop it from getting exposed. He would then rewind the frame and matte our every ELSE in the frame, and only expose what was originally matted, resulting in two 'different' shots in one frame via double exposure. And thus "green screen" technology was born:









As on screen trickery evolved, another more direct technique was developed. Filmmakers would actually have a piece of glass painted, and then place it between the subject and the camera. Kind of the ultimate perspective manipulation. This technique was perfected by early filmmaker Norman Dawn. 


To solve the problem of motion in film, both primary and secondary, the "black screen" was born, the ancestor of todays green screen. This allowed a entire background to be matted, and also eliminated any matte "line" that actors would have to avoid crossing or else ruin the effect. It was most famously used in The Invisible Man.
As technology advanced, several different colors emerged in efforts to perfect the matte process, but in the digital age green has emerged as the industry standard. 

It seems like each year some new, visual stunning film comes out that totally blows us away. From Jurassic Park to Avatar, Gravity to Interstellar, Alice in Wonderland to The Hobbit,  green screen digital effects seem to be taking over cinema. They allow a surreal escape into fantastic worlds, or, as technology continues to advance, it just might be easier to "green screen it" and literally fix it in post.


Some interesting examples:




Friday, December 6, 2013

The Super Not So Secret Gathering of the Technologically Savvy: The National Association of Broadcasters' Convention


Recently, my dad invited me to go to the annual National Association of Broadcasters (NAB) show in Las Vegas this April. Every year, the NAB (Not to be confused with the NBA), holds a convention dedicated to introducing new technology, techniques, and ideas related to the field of broadcast media.



 < < < <  National Association of Broadcasters (NAB)







National Basketball Association (NBA)   > > > >








Every year, over 100,000 industry professionals flock to Las Vegas to participate in the interactive exhibits, on-floor education sessions, and hundreds of product introductions. Apparently, the participation is so great that the size of the show floor is equivalent to that of 19 American football fields.

Here's the "sizzle reel" to get you pumped up about the convention:




Last year, attendees of the 2013 NAB Show got a behind the scenes look at the production of both "Oblivion (2013 film)" and "Oz the Great and Powerful." The Television Luncheon, hosted byNancy O'Dell, featured the induction of American Idol into the Television Hall of Fame with an appearance by Randy Jackson and a live performance by Chris Daughtry. Furthermore, there was a sneak peak presentation of Adobe's (then not yet released) Premiere Pro CS6 editing software and so much more.








The NAB convention not only was the first place to successfully hold a HDTV broadcast, it was also where the Red Digital Cinema Camera was first presented. Representatives from companies worldwide gather in Los Vegas to learn about the newest technologies. Some of the most famous companies with booths include:



Although from the photos below of the event, you can see that these are just a few of the hundreds of companies packed into the convention center. 








 The National Association of Broadcasters, or NAB, is an organization that acts as the voice of the nation's radio and television broadcasters. As the premier trade association for broadcasters, NAB advances the interests of members in the federal government; improves the quality and profitability of broadcasting; encourages content and technology innovation; and spotlights the important and unique ways stations serve their communities. They deal a lot with the law and work to inform policy makers of the primary issues affecting the radio and television broadcast business.

Gordon H. Smith is the current CEO of the NAB as well as a former Oregon Senator. I just want everyone to see how nice and handsome he looks in this picture.

Gordon H. Smith CEO of the NAB

All in all, I'm pretty excited to get a chance to take a look at all the latest industry gadgets as well as do my fair share of networking. I might even get myself a suit.