The movie will definitely be talked about as Hoffman's character, Lancaster Dodd, is said to be inspired by L. Ron Hubbard, the founder of the controversial religion, Scientology. The movie should be interesting and will definitely be an important topic in entertainment news this coming fall as many people in the entertainment industry are members of Scientology. I also find cults very fascinating because I think the idea of someone gaining followers using only charisma is so interesting, even when this person has really out-there ideas.
I think this is a well done trailer because it gives information about the movie's beginning, middle, and end, but yet there is a lot of room for guessing what will actually happen in the movie. It includes shots and audio clips that tell you about different parts of the story, while also showing off the great cinematography and music that Anderson's movies are known for.
The trailer starts with a montage of Phoenix's character, Freddie, trying to assimilate back into society, and then going right into Freddie meeting Dodd. The trailer's music turns into a rhythmic beat as Freddie seems to get more involved with the Dodd's people. Dodd is confronted about his ideas and the word "cult" is mentioned. Soon, some of the characters become more agressive and the rhythm stops, and the music goes into a nice song from the period as different voice overs can be heard, giving an idea about the conflict in "The Master".
Hopefully this movie will be really good, and looking at Anderson's track record, it should be.